The big pictureReadyNew
Online Sanity Check
A broad first-pass review of how a business appears to a potential customer online.
Needs web search
10–20 minutes1,097 wordsOpen
The prompt library
Steal these. Then make them yours.
A living library, not a finished book. Each prompt explains what every part of it does, so you can see how it works rather than pasting something you do not understand.
8 promptsUpdated September 2026Free, no sign-up
The big pictureReadyNew
Online Deep Dive
A broader and more forensic review of the business's public online presence.
Needs web search
25–45 minutes1,127 wordsOpen
Website & socialReadyNew
Website Audit
A focused review of whether the website helps real customers understand, trust and use the business.
Needs web search
20–40 minutes1,118 wordsOpen
Website & socialReadyNew
Social Media Audit
A broad review of how the business uses social media and whether each channel has a useful role.
Needs web search
20–40 minutes1,018 wordsOpen
Other businessesReadyNew
What Are Similar Local Businesses Doing Better?
A local comparison focused on practical opportunities rather than declaring winners and losers.
Needs web search
30–45 minutes870 wordsOpen
Local opportunitiesReadyNew
What's Happening Locally That We Could Use?
Finds nearby events, activities, organisations and seasonal opportunities that genuinely fit the business.
Needs web search
20–35 minutes826 wordsOpen
Your customersReadyNew
See My Business Through a Customer's Eyes
Reviews the business as if encountering it for the first time.
Needs web search
20–35 minutes1,043 wordsOpen
New ideasReadyNew
Give Me Five Radical Marketing Ideas
Generates five materially different marketing ideas grounded in the real business rather than generic content advice.
Any AI tool
10–20 minutes713 wordsOpen
Skills, not software
Get good at this and
the tools matter less.
Prompts help. Habits help more. These six habits are the difference between AI feeling like a gimmick and it quietly saving you hours every week.
01
Briefing like a boss
Telling the AI who you are, what you make and who it is for, before you ask it for anything.
Most disappointing answers are really vague briefs. The more context you give up front, the less time you spend fixing the result.
Try this today
Open your next prompt with: 'You are helping a [type of business] that sells [thing] to [type of customer]. Write in a [plain and friendly] tone.'
02
Treat draft one like a sketch
Never accepting the first answer. Pushing back, asking for options, and asking it to explain its choices.
The first go is a starting point, not a finished thing. Two rounds of 'warmer, shorter, less generic' beats rewriting it yourself.
Try this today
After any answer, reply with: 'Give me 3 very different versions of that, then tell me which is strongest and why.'
03
Save your context
Keeping a short block of info about your business that you paste at the top of prompts so you don't retype it every time.
It saves time and makes every answer more consistent, like briefing a new freelancer once instead of every single day.
Try this today
Write a 5-line 'about my business' block in your notes app and reuse it as the first lines of your prompts.
04
Check before you trust
Fact-checking names, numbers, dates and any legal or health claims before anything goes out the door.
AI writes confidently even when it is wrong. You are the human in charge of what your business says, so the final check is always yours.
Try this today
Before publishing, ask: 'Which parts of this are facts you are sure about, and which are guesses I should verify?'
05
Chain the big jobs
Breaking a big task into small steps and doing them one prompt at a time, instead of asking for everything at once.
Small steps give you better quality and let you steer halfway. Giant all-in-one requests come back shallow and generic.
Try this today
Turn 'write my marketing plan' into research, then audience, then messages, then channels, then a 4-week calendar. One prompt each.
06
Keep private things private
Not pasting customer names, card details, passwords or anything confidential into a public AI tool.
Once it is in, you cannot take it back. Stripping the personal details costs you nothing and protects you and your customers.
Try this today
Swap real names for 'Customer A' and remove addresses, account numbers and anything you would not put on a postcard.
One habit a week is plenty
Now liveMake any prompt yours,
Make any prompt yours,
in about a minute.
Pick a prompt and hit “Make this prompt mine”. A full-screen helper opens with a simple question for every bit you need to fill in — type, pick from a dropdown, or tap a choice — and your prompt is rewritten live as you go.
No blank page, no starting from scratch. Copy it out or download it when you’re done.
Try it on a promptMake this prompt mineLive now
Your businessA two-person bakery in Leeds
Who it's forLocal families and offices
ToneWarm, a bit cheeky
Stuck on something specific?
Tell us the job you are trying to do.
If there is a task eating your week and no prompt here fits it, send it over. We will write one for you and add it to the library, where the next business owner will find it waiting.