What's Happening Locally That We Could Use?

1. 1

   Language and tone

   Shared

   Keeps the answer clear, positive and understandable. It prevents the AI from hiding simple ideas behind jargon or presenting useful criticism as a fault-finding exercise.

   language-and-tone.partial

   1

   Write in clear, unambiguous, plain English.

   2

   Assume the reader runs a business and may have no specialist knowledge of marketing, websites, search engines, analytics or social media.

   3

   Do not use jargon when an ordinary word or short phrase will do.

   4

   If a technical or specialist term is genuinely necessary, use the term, explain it immediately in plain English, explain why it matters here, and provide a reliable reference confirming the meaning.

   5

   Keep the framing positive, balanced and constructive.

   6

   Where something is working, say so before describing the issue or risk that remains.

   7

   Do not soften a serious issue so much that it becomes unclear.

   8

   The aim is to eliminate ambiguity and create clarity.

2. 2

   Evidence and certainty

   Shared

   Stops the AI from presenting guesses as facts. It makes the report show what was actually found, what is a reasonable interpretation, and what could not be confirmed.

   evidence-and-certainty.partial

   1

   Use publicly available information you can actually find.

   2

   For important factual claims, provide the source used to confirm them.

   3

   Clearly distinguish between Observed, Inferred and Not verified.

   4

   Never present an inference as a confirmed fact.

   5

   Do not invent missing information.

   6

   Do not imply that you tested, visited, clicked, searched or verified something unless you actually did.

   7

   Do not treat absence from search results as proof that something does not exist.

3. 3

   Source hierarchy

   Shared

   Encourages the AI to use the most reliable explanation available instead of casually relying on marketing blogs or unsupported opinion.

   source-hierarchy.partial

   1

   Prefer references in this order:

   2

   1. Official provider or platform documentation where the subject relates to a specific service or product.

   3

   2. A recognised neutral reference such as Wikipedia for general concepts.

   4

   3. Another authoritative source only when the first two are not suitable.

4. 4

   Define the useful local area

   Keeps the research within a realistic distance rather than returning interesting but impractical events.

   search-area.partial

   1

   Use [LOCATION] and [RADIUS] as the working local area, and [TIME PERIOD] as the working time frame.

   2

   Prioritise opportunities that customers of [BUSINESS NAME] could realistically encounter or attend.

   3

   Respect these constraints throughout: [CONSTRAINTS].

5. 5

   Events coming up

   Finds real upcoming events with confirmed dates and sources.

   event-discovery.partial

   1

   Find relevant upcoming markets, festivals, fairs, shows, sporting events, school and community events, seasonal activities and other public events.

   2

   Confirm event dates and key details from current reliable sources.

   3

   Do not include expired or unconfirmed events without clearly labelling them.

6. 6

   Not everything is an event

   Looks for recurring clubs, venues, attractions, communities and activities that could create ongoing opportunities.

   ongoing-local-activity.partial

   1

   Find recurring local activities, venues, clubs, organisations or communities relevant to [TYPE OF BUSINESS] or its customers.

7. 7

   Seasonal opportunities

   Connects ordinary seasonal behaviour to the business without forcing irrelevant calendar marketing.

   seasonal-context.partial

   1

   Identify seasonal moments within [TIME PERIOD] that have a plausible connection to the business.

   2

   Avoid generic awareness days unless there is a genuine fit.

8. 8

   Why is this relevant?

   Prevents the output becoming a random local events listing.

   relevance-filter.partial

   1

   For every opportunity, explain the connection to the business, likely customer or local context.

   2

   Discard opportunities where the connection is weak or contrived.

9. 9

   How could the business use it?

   Turns each relevant opportunity into simple, practical marketing or partnership ideas.

   ways-to-use.partial

   1

   Suggest one or two proportionate ways [BUSINESS NAME] could use each opportunity: content, an offer, participation, a partnership, useful information, sponsorship, in-store activity or another relevant action.

   2

   Do not assume paid sponsorship is necessary.

10. 10

    Who could we work with?

    Looks for sensible local collaboration rather than generic networking.

    partnerships.partial

    1

    Identify organisers, venues, community groups or nearby businesses where a mutually useful collaboration may make sense.

    2

    Do not recommend unsolicited mass outreach.

11. 11

    Recommendation discipline

    Shared

    Prevents the AI from defaulting to rebuilds, subscriptions or fashionable tools when a smaller change would solve the problem.

    recommendation-discipline.partial

    1

    Prefer simple, realistic improvements over large projects.

    2

    Fix or improve what already exists before recommending replacement.

    3

    Do not recommend a paid product, subscription, redesign, rebuild or new platform simply because one exists.

    4

    Keep recommendations proportionate to the business and the evidence found.

    5

    Do not create an exhaustive improvement list when a smaller set of meaningful actions will do.

12. 12

    The three most useful opportunities

    Reduces the research to a small number of things worth acting on.

    top-opportunities.partial

    1

    Choose the three most relevant opportunities based on fit, timing, effort and likely usefulness.

    2

    Explain the first practical step for each.

13. 13

    Action prioritisation

    Shared

    Turns a long analysis into a small number of useful next steps. You should finish knowing what to do first, not merely knowing what is wrong.

    action-prioritisation.partial

    1

    Finish with the three actions most worth considering first.

    2

    For each action include what to do, why it comes before the other findings, the first practical step, and the best supporting reference.

    3

    Prefer small, realistic improvements where they can produce a meaningful result.

14. 14

    Something useful I learned

    Shared

    Adds the quiet educational layer. Instead of delivering a lecture, the prompt explains one useful marketing, customer-experience or technology concept that arose naturally from the work.

    teaching-note.partial

    1

    Briefly explain one marketing, customer-experience or technology concept that arose naturally from this review.

    2

    Explain what it means, why it matters to this particular business, and provide one reliable place to learn more.

    3

    Keep this short and practical.

    4

    Do not turn the report into a lesson.

15. 15

    Research boundaries

    Shared

    Defines what the AI must not do. It keeps a broad review from quietly becoming security testing, legal advice, invasive research or an unrelated technical audit.

    research-boundaries.partial

    1

    Stay within the stated purpose of this prompt.

    2

    If something deserves deeper investigation, identify it, explain why it may matter, and recommend the appropriate deeper review instead of attempting that entire review here.

    3

    Do not perform vulnerability scanning, penetration testing, endpoint probing, login attempts or other security testing.

    4

    Do not submit forms, make bookings, place orders, contact the business or change anything.

    5

    Do not claim legal or regulatory compliance or non-compliance from a broad review.

    6

    Do not guess private information such as revenue, profitability, customer numbers, budgets, internal systems, staffing or business plans.

    7

    Do not infer motives, competence or intentions of owners, staff, agencies or competitors.

16. 16

    Limits of this particular prompt

    The boundaries that apply to this prompt specifically, on top of the general research limits.

    scope-notes.partial

    1

    Use current sources for dates and event details.

    2

    Do not manufacture an opportunity simply because an event exists.

    3

    Do not suggest contacting people with deceptive, spammy or intrusive outreach.

SharedSections marked shared are the same in every prompt in the library. The rules on tone, evidence, recommendations and limits are deliberately identical wherever you meet them, so you only have to learn them once — and so no prompt can quietly hold itself to a lower standard than the others.